Retail Design by REAFE STUDIO
REAFE STUDIO transforms retail visions into refined, high-impact environments — from concept to completion. Whether a flagship store in London or a boutique in Sussex, we design spaces that embody brand values, enhance customer experience and deliver commercial clarity.
Bringing Brand Identity to Life Through Space
At REAFE STUDIO, retail design is more than interior decoration — it’s about shaping experiences. We believe a store should reflect its brand’s soul and speak visually, spatially and emotionally to its customers. Every shelf, lighting detail, circulation flow and material choice is curated with precision. Our retail work balances functional demands with aesthetic integrity, ensuring spaces feel purposeful, coherent and timeless.
What We Offer
Store Concept & Layout Design — spatial planning, zoning, customer flow, entrance & exit strategy
Interior Fit-Out & Fixture Design — bespoke fixtures, joinery, shelving, point-of-sale counters, lighting design
Visual Merchandising & Display Systems — display standards, product presentation, signage, material guidance
Brand Integration & Identity Application — applying brand visuals, typography, colour palettes across interiors, packaging walls, graphics
Retail Refurbishment & Re-fit — updating existing shops, modernising layouts, improving compliance, UX & aesthetic upgrade
Consultancy & Concept Packages — feasibility studies, concept renderings, design guidelines for new or growing retail businesses
Why Choose REAFE STUDIO for Your Retail Project
Multidisciplinary background: architecture, interiors, product and graphic design — we bring a holistic understanding of spatial, functional and brand needs.
Experience across sectors: from fashion / home-retail to hospitality and bespoke product retail, giving us versatility to handle diverse retail briefs.
Design-led, detail-focused: we care about proportion, lighting, materiality — every element is refined for longevity and brand coherence.
Practical, commercial thinking: we balance design ambition with commercial realities — retail traffic flow, display efficiency, maintenance, compliance.
Regional & London reach: based in Sussex, working across London and the UK — we understand both local and metropolitan retail contexts.
Our Retail Design Philosophy
Retail spaces should inhabit a brand’s identity visually, tactically and emotionally. At REAFE, we begin every project by understanding your brand’s values, your audience, and the retail journey you wish to build. From there we craft spatial narratives where product, customer, light and form meet in balance.
Each plan starts from first principles — circulation, visibility, material efficiency — and evolves into refined interiors that support brand storytelling. Whether designing a luxury fashion store or a boutique home-goods shop, our aim is to deliver clarity, cohesion and commercial vitality.
Our Retail Design Process
Brief & Strategy — we start by understanding your brand, goals, customer journey and spatial constraints.
Concept & Spatial Planning — zoning, flow, layout, entry/exit, display strategy, mood boards.
Design & Fixture Specification — bespoke fixtures, lighting plans, material selection, display systems.
Graphic & Visual Identity Integration — signage, branding application, brand-specific colour/typography usage.
Detailed Technical Packs — shop drawings, fixture specs, material schedules, compliance details.
Implementation & Delivery Support — liaising with contractors, overseeing fit-out, quality review.
Post-completion Review & Adaptation — layout optimisation after use, merchandising guidance, future-proofing for flexibility.
Start Your Retail Project
If you’re launching a new store or reimagining an existing retail space, we’d be delighted to hear from you. Let’s design environments that elevate your brand and create meaningful customer experiences.